Promatoras fight hypertension in Latino communities

Updated:Oct 8,2013

blood pressureEnthusiastic volunteers in several of California’s Latino communities are working to improve heart health by helping their families and friends control high blood pressure. Hypertension is a widespread health threat for Latinos, increasing risk for diabetes, heart disease and stroke.

In recent weeks the Western States Affiliate’s bilingual Health Equity team has trained a new wave of Spanish-speaking health mentors as Promotoras to provide basic health education and implement our Check.Change.Control. hypertension program.

The outreach effort multiplies considerably because each Promotora in the Greater Bay Area, Los Angeles, Orange County and Inland Empire regions has agreed to recruit and screen at least five community members. They follow up with individual blood pressure screenings twice a month for four months; enroll participants in our Heart 360® online hypertension tool and raise awareness about stroke.

Another group of dedicated volunteers assist with the educational components of our Health Equity train-the-trainer programs. For example, in the  Greater Bay Area training session, John Maa, M.D., local board member and California Advocacy Committee member, spent over two hours speaking about heart disease, its connection to diabetes and other cultural nuances to nearly 20 Promotoras who are native Spanish speakers.

Thank you to our dedicated Promatoras and Health Equity volunteers assisting with their training. Your efforts are essential in reaching our 2020 Impact Goal to improve the cardiovascular health of all Americans by 20 percent while reducing deaths from cardiovascular diseases and stroke by 20 percent.